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We launch all of the trends, insights, and news you need to know to stay light years ahead in the growth marketing universe

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illustration of the blog post: What Is Growth Marketing? An Introductory Guide

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Digital Marketing

What Is Growth Marketing? An Introductory Guide

by Dallin Porter

The term “growth marketing” was introduced in 2010, when Sean Ellis coined the term to describe the experimental growth approach companies like AirBnB and Amazon had, ultimately shifting the way we look at marketing and its strategies forever.

illustration of the blog post: Fed Fix: How To Perform a SEO Site Audit

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Fed Fix: How To Perform a SEO Site Audit

by Dallin Porter

Site audits are an essential tool to evaluate how easily a search engine can discover, crawl, and index everything from individual elements of a webpage all the way up to an entire domain.

Best marketing stories, weekly

illustration of the blog post: The Definitive Guide to SEO Keyword Research

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The Definitive Guide to SEO Keyword Research

by Dallin Porter

Keyword Research is an essential part of any SEO strategy, take it from the experts - we would know. Keyword research is defined as the process of analyzing and finding a list of valuable keywords for the purpose of SEO copywriting.

illustration of the blog post: The Essential SEO Guide for Beginners

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The Essential SEO Guide for Beginners

by Dallin Porter

We like to think we have some of the best of the best when it comes to SEO gurus, and have put the time and effort into understanding the ins and outs of SEO, and how you can use it to see amazing success for your business.

illustration of the blog post: Fed Fix: What is Inbound Marketing?

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Fed Fix: What is Inbound Marketing?

by Anna Waterhouse

As traditional marketing strategies began to lose effectiveness, Marketers began to ask the question: How can businesses effectively engage consumers in the modern age? In 2006, HubSpot came up with the term, “Inbound Marketing”

illustration of the blog post: Behind The Scenes: Zach Boyette on the Maverick Show Podcast

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Behind The Scenes: Zach Boyette on the Maverick Show Podcast

by Dallin Porter

Our very own Galactic Fed Co-Founder Zach Boyette sat down Matt Bowles, host of The Maverick Show Podcast from the Maverick Investor Group. The podcast interviews industry experts on topics like world travel and entrepreneurship.

illustration of the blog post: What is a Buyer Persona? (And Why Does It Matter?)

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Digital Marketing

What is a Buyer Persona? (And Why Does It Matter?)

by Dallin Porter

The importance of a buyer persona can not be understated. Although sometimes overlooked, it can guide several parts of your marketing strategy like which metrics you measure, what social media channels you use, and even what products you bring to market in the future.

illustration of the blog post: Fed Fix: How Much Do YouTube Ads Cost?

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Fed Fix: How Much Do YouTube Ads Cost?

by Anna Waterhouse

The wave of the future is here: video marketing. By 2022, 82% of the global internet traffic will come from video streaming and downloads.

Digital Marketing

Entrepreneurship

Best marketing stories, weekly