Galactic Blog

We launch all of the trends, insights, and news you need to know to stay light years ahead in the growth marketing universe

Digital Marketing

Entrepreneurship

white rounded rectangle masking image below

illustration of the blog post: Long vs. Short Tail Keywords: A Comprehensive Guide

white rounded rectangle masking image below

Long vs. Short Tail Keywords: A Comprehensive Guide

by Ayesha Renyard

SEO best practices are constantly evolving, and keyword research is no exception. Just when you thought peppering your website with popular terms would skyrocket your SEO, you hear that it’s no longer enough to drive organic traffic to your website. What now?

illustration of the blog post: Google Ads: How to Get Started

white rounded rectangle masking image below

Google Ads: How to Get Started

by Natalie Yelton

So what exactly is Google Ads, and how does it work? In this article, we will teach you how Google Ads work and how using Google Ads effectively can help you engage customers and grow your business.

Best marketing stories, weekly

illustration of the blog post: Paid Media 101: Glossary of Terms

white rounded rectangle masking image below

Paid Media 101: Glossary of Terms

by Dallin Porter

In the world of paid media advertising, there are many phrases, terms, and acronyms that seem to emerge every week. Luckily, Paid Media is one of Galactic Fed’s specialties. We have teams of experts who run paid media strategy and execution for brands of all sizes - so we have to stay up to date.

illustration of the blog post: The Galactic Fed Introduction to Link Building

white rounded rectangle masking image below

The Galactic Fed Introduction to Link Building

by Dallin Porter

Our approach is simple yet extremely effective: we let the quality of the content we promote speak for itself, and reach out to relevant websites and publications asking them if they would like to share the content we create with their audience.

illustration of the blog post: What Is SEO Content Strategy? Everything You Need to Know

white rounded rectangle masking image below

What Is SEO Content Strategy? Everything You Need to Know

by Dallin Porter

Content strategy is the piece of your marketing plan that continuously demonstrates the company as a brand and the expertise it brings to the industry. In its most basic form, it is any content you produce that results in an increase of organic search traffic.

illustration of the blog post: SEO 101: Glossary of Terms

white rounded rectangle masking image below

SEO 101: Glossary of Terms

by Dallin Porter

Starting out in the world of SEO can be daunting, we get it. It’s a specialized area of digital marketing, with a lot of information; but, when understood and done correctly, has the potential to skyrocket your brands’ visibility. As part of our SEO 101 Series we used our expertise to compile an all-in-one comprehensive glossary of terms.

illustration of the blog post: What Is Growth Marketing? An Introductory Guide

white rounded rectangle masking image below

Digital Marketing

What Is Growth Marketing? An Introductory Guide

by Dallin Porter

The term “growth marketing” was introduced in 2010, when Sean Ellis coined the term to describe the experimental growth approach companies like AirBnB and Amazon had, ultimately shifting the way we look at marketing and its strategies forever.

illustration of the blog post: Fed Fix: How To Perform a SEO Site Audit

white rounded rectangle masking image below

Fed Fix: How To Perform a SEO Site Audit

by Dallin Porter

Site audits are an essential tool to evaluate how easily a search engine can discover, crawl, and index everything from individual elements of a webpage all the way up to an entire domain.

Digital Marketing

Entrepreneurship

Best marketing stories, weekly