Galactic Blog

We launch all of the trends, insights, and news you need to know to stay light years ahead in the growth marketing universe

Digital Marketing

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illustration of the blog post: Behind The Scenes: Zach Boyette on the Maverick Show Podcast

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Behind The Scenes: Zach Boyette on the Maverick Show Podcast

by Dallin Porter

Our very own Galactic Fed Co-Founder Zach Boyette sat down Matt Bowles, host of The Maverick Show Podcast from the Maverick Investor Group. The podcast interviews industry experts on topics like world travel and entrepreneurship.

illustration of the blog post: What is a Buyer Persona? (And Why Does It Matter?)

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Digital Marketing

What is a Buyer Persona? (And Why Does It Matter?)

by Dallin Porter

The importance of a buyer persona can not be understated. Although sometimes overlooked, it can guide several parts of your marketing strategy like which metrics you measure, what social media channels you use, and even what products you bring to market in the future.

Best marketing stories, weekly

illustration of the blog post: Fed Fix: How Much Do YouTube Ads Cost?

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Fed Fix: How Much Do YouTube Ads Cost?

by Anna Waterhouse

The wave of the future is here: video marketing. By 2022, 82% of the global internet traffic will come from video streaming and downloads.

illustration of the blog post: The Marketing Metrics You Need To Be Measuring Right Now

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Digital Marketing

The Marketing Metrics You Need To Be Measuring Right Now

by Dallin Porter

As a business, growth should always be at the top of mind. In the digital marketing world, it seems like everyday there is a new actionable metric that is the “most important,” and deciphering which ones are vanity and which ones lead to that ever-important growth.

illustration of the blog post: Fed Fix: How Long Should Instagram Stories Be?

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Digital Marketing

Fed Fix: How Long Should Instagram Stories Be?

by Anna Waterhouse

Storytelling is a universal element that makes us uniquely human. Stories spark curiosity, touch emotions, and create lasting impressions that help us understand ourselves, others, and the external world. Above all, stories are engaging.

illustration of the blog post: Paid, Owned, and Earned Media: What are the Differences?

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Paid, Owned, and Earned Media: What are the Differences?

by Dallin Porter

Learn about the differences between paid, owned, and earned media, and find out why a good media strategy should incorporate all three of these types of media.

illustration of the blog post: Fed Fix: Google Search Tips That Get Results

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Digital Marketing

Fed Fix: Google Search Tips That Get Results

by Dallin Porter

5.8 billion. That is how many Google searches are conducted every day That averages out to about 70,000 per second, or 2 trillion every year. Whichever number you look at, that is a gargantuan amount of information being sought after by the minute.

illustration of the blog post: Content Marketing & The Marketing Funnel: The Definitive Guide

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Digital Marketing

Content Marketing & The Marketing Funnel: The Definitive Guide

by Dallin Porter

It’s the “C” word being heard daily around the world: content. From big brands to tiny startups, companies from all industries are taking “content is king” seriously, and it’s seemingly what separates the prince from the pauper.

Digital Marketing

Entrepreneurship

Best marketing stories, weekly