Paid media

Skyrocket your business with expert advice on making the most of your paid media. From writing the perfect ad to making the most of your budget: you'll find it here.

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illustration of the blog post: Paid Media 101: Glossary of Terms

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Paid Media 101: Glossary of Terms

by Dallin Porter

In the world of paid media advertising, there are many phrases, terms, and acronyms that seem to emerge every week. Luckily, Paid Media is one of Galactic Fed’s specialties. We have teams of experts who run paid media strategy and execution for brands of all sizes - so we have to stay up to date.

illustration of the blog post: Fed Fix: How Much Do YouTube Ads Cost?

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Fed Fix: How Much Do YouTube Ads Cost?

by Anna Waterhouse

The wave of the future is here: video marketing. By 2022, 82% of the global internet traffic will come from video streaming and downloads.

Best marketing stories, weekly

illustration of the blog post: Paid, Owned, and Earned Media: What are the Differences?

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Paid, Owned, and Earned Media: What are the Differences?

by Dallin Porter

Learn about the differences between paid, owned, and earned media, and find out why a good media strategy should incorporate all three of these types of media.

Best marketing stories, weekly