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SEO 8 min read

Here's Why Your E-commerce Business Needs an SEO Agency

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Written by Sarah Edwards

Content Writer @ Galactic Fed

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Expert reviewed by Kat Sarmiento

Associate VP of Operations @ Galactic Fed

Published 01 Nov 2022

An e-commerce SEO agency is a company that provides services to help improve a website’s visibility and organic search traffic. Services typically offered by SEO agencies include keyword research, on-page optimization, link building, technical audit, and competitor analysis. 

Hiring an SEO agency has many benefits, especially for e-commerce companies. Here are the top reasons why your e-commerce business should hire Galactic Fed as your e-commerce SEO agency:

Improve Visibility and Organic Search Traffic

Why invest in SEO services for e-commerce? A benefit of working with a credible SEO agency is that they can improve your website’s visibility and organic search traffic. They optimize your website’s title tags, meta descriptions, and headers and develop high-quality content that is keyword-rich and informative.

Perform Comprehensive Keyword Research

Part of SEO is finding the right keywords to target. The right agency will research and identify the keywords most likely to bring traffic to your site. 

They will track your rankings for specific keywords and monitor your website’s organic search results to ensure that your SEO efforts are moving in the right direction.

Keyword research is crucial because it determines how easy or difficult it is for people to locate your website when they search for specific terms. You will have difficulty ranking in SERPs if you target the wrong keywords.

Improve Local SEO

If your business targets local customers, it’s essential to ensure that your website design works for local SEO. Your website must appear in local search results when people search for keywords related to your business.

An SEO agency can improve your local SEO results by optimizing your website for local search and developing and implementing a local link-building strategy.

We can ensure your site appears in local search results and create listings on directories, such as Google My Business.

Improve Technical SEO

We can improve your website’s technical SEO, which includes optimizing your website’s sitemap, robots.txt file, and 404 pages. We can also troubleshoot any technical issues affecting your website’s ranking in search engines.

Many technical aspects of SEO, such as site speed and indexing, can impact your ranking in SERPs. We can ensure your site is as fast and responsive as possible. Optimizing content for mobile devices is also essential, as more people are using their smartphones to search for products and services online.

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Optimize Product Pages

We can optimize your website’s product pages for better search engine visibility, which includes optimizing title tags, meta descriptions, and images. In addition, we can develop rich snippets for your product pages, which will help your products stand out in search results.

Advanced Tools and Strategies

Access to the best SEO and e-commerce integration software gives your company a competitive advantage. We use cutting-edge technology and concepts to develop campaigns that drive traffic and conversions.

Understand Traffic Fluctuations

SEO continues to become more complex as Google updates its algorithms. However, our team stays up-to-date on the latest changes so that we can adapt our strategies as needed. 

We also use analytics tools to track your website’s traffic and understand fluctuations. This way, we can identify any potential problems and correct them quickly.

Analyze Your Site

Potential customers will have difficulty finding you online if your site is not optimized correctly. We can look at your website and tell you what needs improvement in order to rank higher on search engine results pages (SERPs.) A site audit can also help you identify any outstanding technical issues.

Create Landing Pages

Landing pages are essential to any digital marketing strategy, and Galactic Fed can create effective ones for your e-commerce business. Landing pages turn visitors into customers, so they must be well-crafted and optimized for conversion.

E-Commerce SEO

Create a Link Building Strategy

Link-building e-commerce is another vital part of SEO, and we can help you build links to your site from high-quality websites. This process is essential because links are one of the factors that search engines use to determine your ranking in SERPs.

Linked sites should be high-authority websites producing quality content so that Google recognizes each link’s value. This recognition will help improve your website’s authority and ranking in search engines.

Develop an Ad Strategy

Galactic Fed can create and implement an effective digital marketing strategy, including paid advertising. Paid ads can be a great way to drive traffic to your site, and we can create and manage a campaign that achieves your business goals. PPC ads can effectively reach potential customers, and we can develop a campaign that drives conversions.

Focus on Your Business

Outsourcing SEO to an e-commerce SEO agency will free up your time so you can focus on your business. We will take care of all of the technical aspects of SEO, from keyword research to link building, allowing you to focus on running and growing your business.

Increase ROI

A well-executed SEO strategy can help you increase your ROI by driving more traffic to your website and increasing conversions. We can help you track your progress and ROI so that you can see the results of our work.

The best e-commerce SEO companies know that optimized content can reduce bounce rates and increase dwell time. These factors make it more likely that a visitor to your site will become a customer.

Support and Updates

Our support team is always available to answer any questions you may have. We also provide reports so that you can track your progress and see the results of our work.

As your e-commerce business expands, it’s important to keep your website up-to-date and optimized for search engines. Galactic Fed can help you with this by regularly updating your content, monitoring your website’s performance, and making necessary changes.

Implement an Email Marketing Strategy

Email marketing is another essential part of digital marketing, and we can create and send newsletters, promotional emails, and other types of emails to your customers. This communication can be a great way to keep them informed about your latest products and offers and to encourage them to purchase from your store.

Provide Other Services

In addition to the services mentioned above, we can offer other services that can help your e-commerce business. For example, we can develop social media accounts or implement a content marketing strategy.

Hiring an e-commerce SEO agency can be a great way to improve your e-commerce business. We can provide a wide range of services that can help you to attract more customers and increase sales.

Why SEO is Important for E-Commerce Store

We Can Offer a Fresh Perspective

We can provide an outside perspective on your website and offer new ideas and strategies to improve your ranking in SERPs. If you are unfamiliar with SEO concepts, we provide the expertise and knowledge you need to start.

Why invest in SEO services for e-commerce? Hiring one of the best e-commerce SEO companies can be one of the best decisions you make for your e-commerce business. 

We can offer various services, including analyzing your site, performing keyword research, improving local SEO, improving technical SEO, assisting with link-building e-commerce, developing an ad strategy, and dealing with email marketing. 

If you’re looking to take your e-commerce business to the next level, working with Galactic Fed is a great way to do it.

We understand SEO principles and how they can impact your business. We can help you improve your ranking in SERPs and attract more customers to your site. Contact Galactic Fed today to learn more about our e-commerce SEO agency’s services and how we can help you grow your e-commerce business.

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Sarah Edwards photo

Sarah Edwards

Content Writer @ Galactic Fed