SEO

Everything you need to know to become your own SEO guru. From best practices to the newest updates: we have the results to prove it.

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illustration of the blog post: A Complete Guide To B2B SEO Strategy

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A Complete Guide To B2B SEO Strategy

by Carolyn Noel

Expert reviewed by:

A compelling SEO strategy can skyrocket your success and take your B2B brand to new heights. But where do you start when it comes to creating this B2B SEO strategy? And how does it differ from a B2C SEO strategy? As experts in all things SEO, we’re here to help.

illustration of the blog post: Five Reasons Why Your Digital Marketing Strategy Needs Keyword Research

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Five Reasons Why Your Digital Marketing Strategy Needs Keyword Research

by Carolyn Noel

Expert reviewed by:

68% of online experiences start with a search engine. In order for your website to rank high, you need to be using the right keywords in your content. With expert keyword research, highly relevant search terms are identified, and more potential consumers can connect with your brand.

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illustration of the blog post: Site Architecture 101: How to Build An SEO-Optimized Website

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Site Architecture 101: How to Build An SEO-Optimized Website

by Natalie Yelton

Expert reviewed by:

Website structuring is a fine art, but by following our five best practice tips, your firm will be well on its way to creating a site that helps you reach new customers and boost the growth of your business fast.

illustration of the blog post: Internal Linking Best Practices: How To Spread Link Equity Across Your Site

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Internal Linking Best Practices: How To Spread Link Equity Across Your Site

by Natalie Yelton

Expert reviewed by:

If your company has a website, it most likely has several internal links across various pages. This article from the growth marketing scientists at Galactic Fed is packed full of internal linking goodies, including a definition of what they are and best practices for spreading link equity throughout your company’s website.

illustration of the blog post: The Complete Guide To Anchor Text Optimization To Boost Your SEO

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The Complete Guide To Anchor Text Optimization To Boost Your SEO

by Natalie Yelton

Expert reviewed by:

Anchor text optimization could be the answer if you want to take your link-building campaign to the next level. We also provide a step-by-step guide to optimizing your anchor text to boost your SEO driving traffic to your website organically.

illustration of the blog post: Guest Posting Best Practices: Galactic Fed's Ultimate Guide to Guest Posting

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Guest Posting Best Practices: Galactic Fed's Ultimate Guide to Guest Posting

by Ayesha Renyard

Expert reviewed by:

So many people have asked us: is guest posting even worth it? Guest posting or guest blogging is the act of writing and publishing an article on another company's website. It can attract traffic, boost your domain authority and increase your brand credibility. Here's how to get started.

illustration of the blog post: Alt Text Optimization Best Practices to Increase Indexability

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Alt Text Optimization Best Practices to Increase Indexability

by Natalie Yelton

Expert reviewed by:

Is your site accessible to everyone surfing the web? If your answer is, 'I'm not sure' or 'definitely no,' what steps can you take to make your website more accessible? The solution to your site accessibility woes may just be lying in alt-text optimization.

illustration of the blog post: Fed Fix: My Landing Page is Optimized but Not Ranking

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Fed Fix: My Landing Page is Optimized but Not Ranking

by Natalie Yelton

Expert reviewed by:

We’ve pulled together a landing page optimization 7-point checklist that will help you identify what might be hurting your ranking. Let’s dive into some of the most common issues that can cause web pages to not rank or lose their ranking over time.

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with monthly marketing updates